A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
Credits
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Need ads that sell?
Start with a call.
Tell us what you sell and we’ll send you a free snapshot of the ads working in your market.

We are based in London and work remotely.
current time in London
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
Credits
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Need ads that sell?
Start with a call.
Tell us what you sell and we’ll send you a free snapshot of the ads working in your market.

We’re based in London and work with brands across the UK.
London (UK time)
Stay in touch
Occasional notes on what’s working in ads and social. No spam.
Sunpal Ltd, trading as Sunpal Media & Marketing. London, United Kingdom.
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
Credits
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Previous Project
Next Project
A 911 and a Cayenne Turbo among London stone
Automotive photography
Automotive photography

Porsche in London
A 911 and a Cayenne Turbo among London stone
Two Porsches in London: a 911 outside a classical building, and a Cayenne Turbo on a grey spring day.
Client
Sunpal portfolio
Released
Timeframe
Two shoots
Project Type
Automotive photography
Technology
Location photography Detail work Editing
Porsche in London
Overview
Both shoots were self-initiated, to show what a street and a good eye can do without a studio.
London’s older buildings make a perfect frame for modern cars: stone, columns and railings instead of a studio wall.


Porsche in London
The Challenge
Grey skies and dark paint give you very little to work with.



City streets are full of parked cars, signs and people walking through the frame.
Porsche in London
The Solution
We used reflections: bare trees across the bonnet, the city in the glass, the sky in the paint.

Location photography Detail work Editing


Then we went close on the details, from the badge on the wheel to the script on the tailgate.

Porsche in London
Porsche in London
Performance Results
Around 240 frames, cut to 8 selects.

Frames shot
Across two shoots
Selects
Chosen for the portfolio
Cars
A 911 and a Cayenne Turbo
A small set, but one that shows how far location and light can carry a car shoot.
Porsche in London
Final thoughts
No studio, no problem: the city is the set.
Porsche in London
William Palaganas
Photography and direction

Need ads that sell?
Start with a call.
Tell us what you sell and we’ll send you a free snapshot of the ads working in your market.

We’re based in London and work with brands across the UK.
London (UK time)
Stay in touch
Occasional notes on what’s working in ads and social. No spam.
Sunpal Ltd, trading as Sunpal Media & Marketing. London, United Kingdom.



